The power of ideas.
· Ideas are worth…
- Nothing: often people think that ideas are the currency but they are not; if you want to build a great service you will have to network and create a great team and network. If a company announces an investment, I will always look at the investor and not the amount because the network of the investor can make a significant difference. People invest in teams, not in ideas. You can copy ideas in a snip; how you execute them is the key. Often ideas change; you start with a first build and after a few iterations you notice that your final product is different from your starting point. You should be able to improvise.
- A lot: If you can built a great team and a positive vibe around your product or service. Big companies often have the resources but often wait until it’s too late because they don’t want to take the risk. They are outsourcing the risk of innovating (eg. puma strategy).